Showing posts with label Blogging For Books. Show all posts
Showing posts with label Blogging For Books. Show all posts

Wednesday, October 11, 2017

Negotiating Guide Book Review

The Only Negotiating Guide You’ll Ever Need, Revised and Updated by Peter B. Stark and Jane Flaherty is different tactics in negotiations.  I haven’t read enough negotiating books to say this is the only negotiating book you’ll ever need, but I will say this book is to the point in explaining different tactics in a very simplistic and easy manner.  This is an awesome book for high school students who are just graduating.  My favorite chapter is how to negotiate a pay raise. 

The first half of the book deals more with the concepts and psychology behind the art of negotiating. It even has a couple of self-assessment tests to take to deter what your skill level is in negotiating. 
The strongest part of the book is the second half.  They go into detail on 101 tactics for successful negotiating. For example, one tactic called The Trial Balloon is finding out how firm your counterpart is on the key issues is often helpful in negotiation. You can get some information by sending up a Trial Balloon and watching your counterpart’s reaction. This tactic may give you a better understanding of what to expect when you get down to doing final negotiation. Then they provide an “example” of The Trial Balloon. For example, A home seller is asking $250,000 for her house. The buyer’s agent presents a cash offer of $230,000 with a thirty-day escrow.  Then they follow the example with an example “Counter.” In this counter, they suggest using the Wow! You’ve Got To Be Kidding! Tactic. A second effective counter could be the response That’s Not Good Enough. A third possible counter could be to support the $250,000 asking price with Facts and Statistics citing the selling price for comparable homes in the neighborhood.


It is always good to read books such as this one especially if you in communication, marketing and sales position.

"I received this book from Blogging for Books for this review."

Sunday, October 1, 2017

Alexander Hamilton Graphic Novel Review


Can history be told through a graphic novel? I wanted to find this out, so I got Jonathan Hennessey's Graphic Novel Alexander Hamilton Biography. Alexander Hamilton is one of the most influential figures in United States history. He fought in the war, helped develop the Constitution and was the first Secretary of the Treasury.  Today, kids know him because of Hamilton the Musical on Broadway.
Justin Greenwood's illustrations are really good. I did, at times, have a hard time figuring out who was who throughout the book, especially because Hennessey seems to skip around in Hamilton's life.
The book starts out with the Monarchy and slavery. It doesn't even start with Hamilton being born. The first ten pages were about growing sugar which created more slavery. Alexander Hamilton is against slavery, but if you only read the first few pages you would think he was for slavery.  I thought this book wouldn't take me very long to read, but it took me an hour to read because I found it hard to follow. I was surprised at how much of the book wasn't about Alexander Hamilton. There were more pages on George Washington than Hamilton. It was a fun read. Did I learn anything from it? No, but then again I am a huge Revolutionary War fan, so I read a lot of books about the founding fathers. This would be a great book for kids, especially kids who don't like to read.






Jonathan Hennessey 
ABOUT ALEXANDER HAMILTON

A graphic novel biography of the American legend who inspired the hit Broadway musical, Hamilton.
 
Alexander Hamilton was one of the most influential figures in the United States history—he fought in the Revolutionary War, helped develop the Constitution, and as the first Secretary of the Treasury established landmark economic policy that we still use today. Cut down by a bullet from political rival Aaron Burr, Hamilton has since been immortalized alongside other Founding Fathers such as George Washington and Thomas Jefferson—his likeness even appears on the ten-dollar bill. In this fully-illustrated and impeccably researched graphic novel-style history, author Jonathan Hennessey and comic book illustrator Justin Greenwood bring Alexander Hamilton’s world to life, telling the story of this improbable hero who helped shape the United States of America.
"I received this book from Blogging for Books for this review."

Tuesday, February 28, 2017

Newton & Polly


Books pass the time when I'm at the doctors' offices, so I thought I would put some book reviews on here.   I got my hands on Jody Hedlund's book Newton & Polly.  I was drawn to her book because of the cover and description.            
This is a typical historical faith romance. A boy meets girl, but boy or girl has to fight to be together, usually because of religious views and financial class.  Newton & Polly reminds me a lot of West Side Story and even Romeo and Juliet
John Newton, a sailor, who sails the sea just living life because he has to.  His father finds him jobs but he tends to screw them up. One day, Newton meets a beautiful dashing woman but is faced with the reality of her being of the wealthy class and he isn’t. She falls madly in love with him, but her father says, "no".  Newton won't take "no" for an answer.  Polly's father will do whatever he can to make sure Newton, the bad boy, will stay clear away from her.  Will they end up together or will he sail across the sea and never return?
            Hedlund has written this book in three parts.  Part one is the introduction of these characters. Part two is them being together and fight to stay together. The final part is the ending. You probably thought I was going to say what happened in the final part, but I am not going to spoil it for you.  
There are conflicts in the story especially for John Newton, but they aren’t told in depth.  For me, there were many parts of this book I felt really dragged. I believe it was because the conflicts went by really quickly.  I wished Newton had a friend and mentor in the story.  For some reason,  I just could not connect with either of these characters. This is the reason I couldn't get into the story. 
Would I recommend this book? Yes, because you might enjoy it more than me. 


"I received this book from Blogging for Books for this review."

Saturday, July 16, 2016

Southern Spirits by Robert F. Moss

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Recently, I came across this book called Southern Spirits: Four Hundred Years of Drinking in the American South, with Recipes by Robert F. Moss. I rarely drink.  A couple times a year I might drink a small wine glass size of Bailey Cream or Kahlua. I might here and there sip someone else margarita or a special drink. It is kind of hard to drink when I am on so many medications. Even though I don’t drink much this book still looked incredibly interesting.
I would highly recommend putting this on your reading list. There are no words that can express how well written this book is. There wasn’t a page I didn’t like. I never could imagine there is that much history on Alcohol in America. The book starts out talking about alcohol during the pilgrim days and ends around 1960s.
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Author, Robert F. Moss, is a food and drinks writer and culinary historian living in Charleston, South Carolina. He is the Contributing Barbecue Editor for Southern Living and the Southern Food Correspondent for Serious Eats. He is a frequent contributor to the Charleston City Paperand his work has also appeared in publications such as Garden & Gun Magazine, the Los Angeles Times, the Charlotte ObserverTexas Monthly, the Columbia Free Times, and Early American Life. He gives a detailed history of how drinks were made, where they came from, as well as, who drank them.
Here are just a couple of fun facts:
“Most prominent Charleston drinking spot during this (1700s) was Shepard’s Tavern. It was also known as the ‘Corne Tavern’. It held the first known public performances of a play in the colonies. (p.26).”
“Native Americans were non Alcholics. Most natives weren’t happy about the alcholol trading. Some passed laws to prohibit to sell to the nation of Indians along Savannah River and was renewed through at least 1707. (p. 36)”
“Rum was the drink of ambitious people, rough around the edges but hearty and lively became important part of commercial life in rising cities like Charleston and Williamsburg. (p.23)”
“Punch (rum) originated in the colonies of British India, usually made with arrack- hardspint distilled with coconut sap, palm tree sap or rice wine- that is diluted with water, sweetened with sugar and cut with citurs and spices. p.29” Punch had four basic elements: 1) Citrus peel infused rum. 2) Sugar Syrup. 3. Blend of fruit juice. 4. more rum.
There are many recipes throughout the book.
Here are the topics and recipes of each chapter.
  • Chapter one: “Contrary to the Nature of the English”: The Failure of Beer and Wine. Apple Cider. Alcohol Consumption in the Early Southern Colonies.
  • Chapter Two: The Rise of the Rum Trade. Punch Houses and Taverns. Sampling Colonial Rum. Harriott Pinckney Horry’s Duke of Norfolk Punch.Making Colonial Shrub. Samara and Negus. Rum, Wine, and the Founding of Georgia. Rum and Native Americans.
  • Chapter Three: Alembics and Brandy: The Expansion of Southern Distilling. Fruit Brandy Today. Improved Cider, Commercial Distilling, and Beer. Drinking on Plantations and in the Backcountry.
  • Chapter Four: “Three Times Around the Horn: Madeira Emerges.” Creole Contentment (Recipe). The Rise of Madeira. The Drinking Habits of the Southern Elite. Cognac.
  • Chapter Five: “Revolutionary Spirits: An Interlude.” Tiki the Hut (Recipe).  Black Walnut Orgeat (Recipe).
  • Chapter Six: “Rye Whiskey and Corn Liquor” Whiskey Toddy (Recipe). The Rise of Whiskey. Whiskey Leaks to the East. Rum’s Last Stand. The Whiskey Rebellion. George Washington and Distilling. Better Whiskey, Roads, and Rivers.
  • Chapter Seven: “The Cocktail in Antebellum New Orleans.” Brandy Cocktail (Recipe). The Bitter Truth About Cocktails. The Great New Orleans Hotels. The Crusta (Recipe). Sazerac Brandy with a Dash of Peychaud’s
  • Chapter Eight: “The Mint Julep”. Antebellum Mint Julep (Recipe). Mint Juleps: The Myth. A Morning Antifogmatic. A Hailstorm Stikes. The Julep Becomes a Hit. The Great Julep Makers of the South.
  • Chapter Nine: Madeira and the Creation of Connoisseurship.” An Ever Rarer Wine. The Domestic Wine Industry.
  • Chapter Ten: “The Whiskey Boom.” Whiskey Cobbler (recipe). Whiskey Distilling goes Commercial. The Rise of Old Monongahela and Old Bourbon. A Substitute for Brandy and Rum. Bourbon Gets Its Name (and an Imitator). Drinking and Slavery During the Antebellum Era.
  • Chapter Eleven: “The Civil War”. The Real Rhett Butler (recipe). The End of Madeira. A Crisis of Grain. Soldiers and Drinking. Drinking on the Home Front. Planters’ Madeira: Gone with the Wind. The Fate of the Julep Makers.
  • Chapter Twelve: ” By the Light of the Moon: The Rise of Illegal Whiskey Distilling During the Reconstruction Era.” Moonshine Margarita (Recipe). Dodging the Tax Man. The North Georgia Moonshine War. How the Blockaders Operated. Lewis Redmond, King of the Outlaws. The Tennessee Front. The Tide Turns Against the Moonshiners.
  • Chapter Thirteen: “The Golden Age of Whiskey.” Whiskey Comes of Age. Barrels, Bottles, and Brands: The Marketing and Distribution of Whiskey. The Brandy Bust and the Industrialization of Whiskey. The Rise of Baltimore and Kentucky. Colonel E.H. Taylor and the Bottled in Bond Movement.
  • Chapter Fourteen: “The Golden Age of the Southern Cocktail.” The Sazerac (Recipe). The Best Bartenders in the World. A Survey of the Drinks of New Orleans. The Ramos Gin Fizz. The Ramos Gin Fizz (Recipe). The Roffignac. The Original (Perhaps) Roffignac Cocktail (Recipe). Himbeeressig, or Raspberry Vinegar Syrup (Recipe). The Sazerac.
  • Chapter Fifteen: “Southern Punch: ‘The Killer of Time, the Destroyer of Bitter Memory, the Mortal Enemy of Despair.” Chatham Artillery Punch. Admiral Dewey’s Artillery Punch (Recipe). Charleston Light Dragoon Punch. Pre-Prohibition Charleston Light Dragoon Punch (Recipe). Other Famous Southern Punches. Saint Cecilia Punch (Recipe). Otranto Club Punch. Otranto Club Punch (Recipe). The Decline of Punch.
  • Chapter Sixteen: “Southern Suds: The South Masters Brewing”. The Germans to the Rescue. The King of Beers Emerges.
  • Chapter Seventeen: “The South and Temperance.” Bourbon and Coke Rebooted (Recipe). Coca-Cola Simple Syrup (Recipe). Early Temperance Movements in the South. The Atlanta Campaign. The Dispensary Movement. “The Negro Problem” and the Drive Toward Prohibition. Whiskey Paranoia.
  • Chapter Eighteen: “National Prohibition”. The Fate of the Distilling Industry. Bootlegging and Illegal Whiskey Distilling. Rum-Running. Industrial Alcohol. The Demise of the Southern Cocktail. The Great MInt Julep Controversy of 1933.
  • Chapter Nineteen: “Four Roses and Rebel Yell: Rebounding from Prohibition.” Martin Cuneo’s Pendennis Club Mint Julep (Recipe). Repeal. An Industry Rebuilds. A Patchwork Quilt of Laws. The Decline of Rye and the Preeminence of Story. Moonshining.
  • Chapter Twenty: “King Pappy: The Decline and Rebirth of Southern Drinking.” The Julian (Recipe). The Postwar Spirits Trade. Moonshine’s Last Hurrah. The Fate of Whiskey in a Vodka World. Rip Van Winkle Awakens. The Return of Southern Spirits.
Check out his website at http://www.robertfmoss.com
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Friday, June 3, 2016

We the People by Juan Williams

Screen Shot 2016-06-02 at 9.19.40 PMI have found myself having a very hard time writing a review for the People by Juan Williams.   Let me first by saying this is a thick book. Four hundred and fifty-three pages full of information. Or more like Juan Williams’s opinion. I was really excited to escape into history and our heritage but was sadly let down. After reading two hundred pages and then the last fifty pages I decided I just couldn’t go back to reading the rest of it. Instead of reading the rest of the pages, I decided to skim the pages.
Why did I not read the whole book word for word? Well, to me , We the People is very wordy and stale. The reason I feel it is stale is because there isn’t any personality in it. It just, here are some facts and my opinion. If you have ever read Bill O’Reilly’s books such as Killing Lincoln or Killing Reagan they are extremely well written and they have personality in it. I was not once bored. With Williams, on the other hand, I had a hard time not drifting off and thinking about other things. I could not stay focus because it kept making me lose interest in it. It could be because that is just how Juan Williams is. Another thing about this book is, don’t expect it to be in order from when America started to today. This book is written in essay form. Every chapter is a different topic. I make a list of the topics of each chapter. Don’t get me wrong there is a lot of great information in this book. Such as chapter six,
            “Milton Friedman who believed small-government, free-market approach which Juan Williams states in the book that it puts him in the line with the thinking of Founding Father and former president Thomas Jefferson. Jefferson favored a federal government operating under a theory often described as ‘a government that governs least governs best.’ Or, as Friedman told Playboy in 1973, “I think the government solution to a problem s usually as bad as the problem and very often makes the problem worse.’ (p. 103) Friedman predicted that government efforts to create jobs with federal spending would lead to inflation that would consequently throw the economy into a downward spiral. When the economy went into just such a recession in the late 1970s, Americans acknowledged that Friedman’s predictions had been absolutely correct. (p.106) Juan Williams states, when conservatives rail against President Obama’s national healthcare plan, Friedman is cited as the economist who made the case for maximum individual choice free of government interference. (p.107).”
Again, I learned some things from reading what I read, but I mainly learned more of what Juan Williams opinion is more than anything. I would recommend reading this book, but I would suggest checking it out at the library first and if you like it then purchase it.
Here are the Topics of each chapter:
  • Chapter 1- The Founding Fathers and Modern America
  • Chapter 2- The Great American Melting Pot- JFK, Ted Kennedy, and the Immigration Reform that Changed America
  • Chapter 3- The Living Constitution- Earl Warren, Thurgood Marshall, Martin Luther King Jr., Lyndon Johnson, and the Fight for Civil Rights
  • Chapter 4- Broken Windows, Urban Crime, and Hard Data- Bill Bratton and Modern Policing
  • Chapter 5- “No Apologies, No Regrets” – General William Westmoreland and the Rebirth of the U.S. Military
  • Chapter 6- It’s the Economy, Stupid- Milton Friedman’s New Math of Free Markets, Big Business, and Small Taxes
  • Chapter 7- Liberty and Justice For All- Eleanor Roosevelt and the Fight for Universal Human Rights
  • Chapter 8- the Bridge and Tunnel Crowd- Robert Moses, William Levitt, and the American City
  • Chapter 9- “Keep the Boys Happy”- George Meany, Labor Unions, and the Rise of the Middle Class.
  • Chapter 10- One Nation Under God- Billy Graham and the Power of the Christian Right
  • Chapter 11- Girls to Women to your Boss- Betty Friedman and American Feminism
  • Chapter 12- The Power of Diplomacy- Henry Kissinger, Richard Nixon, and the Opening of China
  • Chapter 13- One-Third of a Nation- Pat Moynihan and the War on Poverty
  • Chapter 14- Equal Protection Under the Law- Harry Hay, Ed Meese, and the Remaking of the Judicial System
  • Chapter 16- The Social Safety Net- Social Security, Medicare, and Robert Ball
  • Chapter 17- Silent Spring- Rachel Carson and the Environmental Movement
  • Chapter 18- A New Beginning- Martin Luther King Jr., Jesse Jackson, and the Fight for Racial Equality
  • Chapter 19- the Right to Bear Arms- Charlton Heston and the NRA
More About the Book Click Here
About the Author: 
Screen Shot 2016-06-02 at 9.23.32 PMJuan Williams, one of America’s leading journalists, is a political analyst for Fox News, a regular panelist on Fox Broadcasting’s Sunday morning public affairs program, “Fox News Sunday,” and a columnist for FoxNews.com and for The Hill. He hoasted NPR’s Talk of the Nation and has anchored Fox News Channel’s weekend daytime news coverage. A former senior correspondent and political analyst for National Public Radio, he is the author of the bestselling book Enough; the critically acclaimed biography Thurgood Marshall: American Revolutionary; and the national bestseller Eyes on the Prize: America’s Civil Rights Years, 1954-1965, the companion volume to the critically acclaimed television series. During his 21-year career at The Washington Post, Williams served as an editorial writer, op-ed columnist, and White House reporter. His articles have appeared in the New York Times Sunday Magazine, Time,Newsweek, Fortune, The Atlantic Monthly, Ebony, Gentlemen’s Quarterly, and The New Republic.

Monday, May 23, 2016

Find Your Extraordinary

As you may know, I’m a huge fan of reading inspirational self-help books. I’ve recently I got my hands on Jessica DiLullo Herrin’s new book called Find Your Extraordinary.
If you don’t already know, Jessica DiLullo Herrin is the founder of weddingchannel.com and CEO and founder of Stella & Dot Family Brands. Stella and Dot Family Brands consist of more than 50,000 business owners in six countries who have earned over $300 million from running their own flexible business. Jessica is not only a businesswoman but is also a mother.


“Less thinking more doing.”(p.98)
Finding Your Extraordinary gives inspirational pointers on how you can make your life extraordinary. It gives inspirational ideas on how to cultivate the extraordinary spirit inside you- the spirit that allows you to embrace your individuality, to believe in yourself beyond reason, and creating your own definition of success and happiness.
Her book talks about the six entrepreneurial spirits Ps- Passion, Path, Positivity, People, and Perseverance. The book is organized very well. Each chapter is one of the entrepreneurial spirits Ps.
“You can’t do all things and be all things to all people all the time.”(p.70)
I got a lot from her book; such as finding your passion is a journey. It is important to stay open and make sure you are setting realistic goals so you don’t get discouraged. In the chapter of positivity, she talks about how a person can rewire their brain to be less afraid. Your dreams can come true; you just have to be patient and persistent. Don’t think setbacks are dead ends. Also, it is very important to hang around positive people who encourage each other in achieving their goals and dreams. Negative people and naysayers can really drain you and prevent you from being your best. I have experience with hanging out with a couple of negative people who hate their jobs and life but won’t do anything to change it. This does silently wear on me and then I slowly become down and negative too. Not saying these negative people are bad people because they are not. I just know I have to be careful on how much time I spend with them. I may not be able to hang with all the time, but I can set back and still encourage them in pursuing a better life. Be a positive figure for them. Inspire them.
“Nothing is more powerful than a positive mind.” (p.110)
These are just a few inspirational things I took from her book. The book flowed very well. The one thing I really wished it had was exercises and questions at the end of each chapter to get you thinking. This book will take you a journey that will make you feel full of yourself. It will show you a path that can transform your life from ordinary to extraordinary while you positively impact those around you. I would highly recommend reading her book especially if you are a mother, wife, and a businesswoman.
“I received this book from Blogging for Books for this review.”

Wednesday, May 4, 2016

Understanding Exposure

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Four years ago, I bought a Canon 60d DSLR camera. I can’t believe it has been that long. I am always trying to figure out how to take amazing different kinds of photos. I mainly use it for video. Now that I have my blog I really been pushing myself to use it more to take pictures.
Lately, I have been receiving Bryan Peterson School of Photography’s newsletters. Which contains many tips and tricks on how to take amazing photos. A couple of newsletters ago I saw Bryan Peterson released the fourth edition of his book Understanding Exposure: How to Shoot Great Photographs with Any Camera.
According to his introduction in the book, all the photos have been replaced with new ones. He added two additional and invaluable subjects that have much to do with award-winning exposures: an expanded section on the ease and joy of shooting with electronic flash and shooting star trails, and a section on the use of flashlights as another tool for extremely creative in-camera exposure options.
He challenges you to stop using auto and start using the manual mode. His book contains 197 beautiful photos that are very impressive. I am very jealous of him. I know with practice I can take pictures like him. There are a lot of great information. His book revolves around what he calls the photographic triangle. The photographic triangle is an aperture, shutter speed, and ISO. These three factors, if done right, will create a well-exposed picture.
This book contains 167 pages full of his photos and paragraph after paragraph of information on how exposure works. What I feel to be the biggest problem with the book, at least for me, was there were too many words. I learn by having step-by-step directions, pictures and/or graphs. There isn’t any. It is just a bunch of facts. All of the photos were taken on a Nikon camera, which can make it a little more confusing.
Understanding Exposure is a really good book, but if you a beginner I wouldn’t go this book first. I would start on making sure you really know your camera. You can do this by turning to YouTube. Once you know camera very well then go and purchase his book.
“I received this book from Blogging for Books for this review.”
Screen Shot 2016-05-03 at 9.48.40 PMAbout the Author:
BRYAN PETERSON is a professional photographer, an internationally known instructor, and the best-selling author of Understanding ExposureUnderstanding Shutter Speed, Learning to See Creatively, Understanding Digital Photography, and Beyond Portraiture. In addition, he is the founder of the online photography school The Perfect Picture School of Photography. He lives in Chicago.
For more information about his book on Penguin Random House.
You can see more of Bryan Peterson’s portfolio on his website.

Monday, April 25, 2016

The Art of People

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Whenever you have to network and sell yourself, it is always a great idea to learn how to have better communication skills. To do this I like to read different books to learn different tips and tricks. A couple of weeks ago, I came across Dave Kerpen’s book The Art of People: 11 Simple People Skills that will Get you Everything you Want. He is the founder and CEO of Likeable Local, a social media software company and co-founder of Likeable Media, an award-winning content marketing firm for brands. He has also been featured by CNBC, BBC, ABC World News Tonight, CBS’s the Early Show, and the New York Times.
I couldn’t wait to start reading it but sadly didn’t learn anything I didn’t already know. What I did learn from his book is if you are a woman then I wouldn’t read it instead I would suggest reading #Girl Boss by Sophia Amoruso. If you are a man then I would recommend reading this book.
I felt Kerpen’s tone was very arrogant and cocky. Some parts of it I felt like he put down women. I may have read it in that way because of my life situation at the time when I was reading it. Some examples, in chapter 4, he explains that no one cares about you or what you say by writing “Just about no stranger cares about you or what you have to say nearly as much as she cares about herself and what she has to say..”   Another downgrade on women was in chapter 27 called “Its Better to be Happy than Right.” This chapter talks about how it is better to just walk away even though you know you are right then to have a heated argument. Instead of using an example from both sides he only gives examples of what his wife did wrong and not what he has done wrong. He used examples of how his wife was wrong and instead of arguing with her he walked away waiting for her to come back to him apologizing for being wrong.
Embrace the fear of “no.” Then ask for the “yes.”
His book wasn’t all bad. There were things I liked. He has it organized in fifty-three short chapters that are easy to follow and made for a fast read. At the end of each chapter, he gives you what he calls the FAST First Action Steps to Take. These are exercises help you use what he explained in that chapter.
For example Chapter 26, “You Never Get What You Don’t Ask For”. This chapter’s FAST First Action Steps to Take are:
  1. Write down three things you want from people right now but haven’t been asking for. They can include things as small as a sale from a new customer or as large as a raise from your boss or more attention from your partner.
  2. Let go of any fears, embarrassment, or shame you have about asking for things.
  3. Set yourself up with opportunities, in person or via a phone or video call, to ask these three things of people. You can do this. Remember, a “no” is better than not asking for what you want.
  4. Dream up something big that you want from someone, even if you think he’ll say yes to the idea. What’s the worst could happen?
Did I learn I learn anything new? I didn’t learn any new techniques on how to communicate better, but I did read how another person, who is successful, applies good communication skill.
Check out his website at: Click Here
Purchase the book at:  Amazon
“I received this book from Blogging for Books for this review.”

ABOUT THE ART OF PEOPLE

Screen Shot 2016-04-25 at 12.45.03 AMABOUT THE AUTHOR

DAVE KERPEN is an entrepreneur, speaker, bestselling author.  He is the founder and CEO of Likeable Local, a social media software company, and the chairman and co-founder of Likeable Media, an award-winning content marketing firm for brands.   He is among the most popular writers in LinkedIn’s Influencer program, one of the most-read contributors for Inc.com , and has been featured by CNBC, BBC, ABC World News Tonight, the CBS Early Show, the New York Times, and more. Dave has keynoted conferences and webinars across the globe.  He is a father to 3 beautiful children, husband to one amazing business partner, and trusted friend, colleague, and mentor to thousands.  http://www.penguinrandomhouse.com/authors/2135614/dave-kerpen/